26 Resources to Help You Master Customer Development Interviews

“Get out of the building!”

How many times have you heard lean startup evangelists say that? Steve Blank often comments “There are no facts inside your building.” So, you need to get out and talk to customers.

This is sound advice, but where do you start? How do you find people to talk to? What questions do you ask them? And what do you do with all the answers you receive?

[Kissmetrics] has compiled a list of resources to help you answer these questions, because effective customer development is vital to product management. I hope these resources will be helpful."

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Published October 24, 2017