Hosted by Startup Calgary
Generate revenue by visualizing your customers' experience.
By improving your customers experience they're more likely to spend more, stay longer and make recommendation to their friends. But success is in the journey, not the destination. Join Chris DeVuono, a Senior Strategist from Calgary based digital experience design agency, Critical Mass, as he shares journey mapping tips to help you put your customers first. This introductory level session will highlight a step-by-step approach anyone can use to visualize an experience. You’ll work through the basic questions and components critical to understanding the path to purchase and keeping up with the demands of today's complex consumer.