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Commercialization 101

  • Solium 600 3 Avenue Southwest Calgary, AB, T2P 0G5 Canada (map)

Hosted by Product Calgary


You’re building a great product and it’s time to figure out how to position it in the market place. Getting the details of commercialization right can be the difference in finding success for your product.

Join Blair Wheadon at the Product Calgary meetup, as he digs into his many years of experience in commercializing products and explores a deep dive into practical tips on pricing, licensing and packaging.

Topics Blair will be touching on include:

  • Product Packaging: Is it a product, or is it a feature?

  • Social Engineering: how it can be used for fun and profit

  • Licensing Models: Does freemium work? The pros and cons of different models.

  • Pricing: Do’s and don’t and providing the right incentives